Your team have been called in to turn around a traditional Spanish company making their well known signature Spanish tortilla omelette, which are sold as ready to eat packaged lunches to Spanish & International supermarkets.
Delicious – but sales are falling and market share decreasing across their client base. To add to their woes the word “tortilla” is now more associated with the Mexican not Spanish tortilla – which is impacting the company’s marketing.
- The team are given a briefing summary to familiarize themselves with the company’s profile, processes, clients & financials including costs & sales & projections for the following 5 years as well as current market analysis.
- Teams are given optional tortilla making production process demo & tasting.
- Teams need to work concurrently to provide innovate solutions to their tasks and align with other teams to prepare the presentation to the client’s board. Creativity, team collaboration, initiative, and alignment to produce the action plan to implement.
Bring out your team’s processing skills and alignment strategy to turn this great little company around!
